• Finally. A partner as passionate as you!

    Picture Lock PR

  • What We Do

    We engage audiences by creating relevance.


    How can we help you?


    PR and Media Relations

    Film Publicity

    Film Production Publicity

    Festival Publicity and Submissions

    Filmmaker Personal Publicity



    Film Festivals

    Film Premieres



    Marketing (trailers and posters)

    Development and Production

  • Who We Are

    It's not work when you're passionate about your client's production.

    Kevin Sampson

    Founder & Principal

    The fact that Kevin Sampson is not just a film critic and film festival director, but a writer, producer, and director as well, makes his understanding of cinema and the business of show even better. Coming from a theoretical and hands on approach, he understands both sides of the struggle of viewing, creating great works, and ensuring they are seen. After receiving an MFA in Film & Electronic Media from American University in Washington, D.C in 2011, Kevin took his love for film to the next level by creating and producing Picture Lock, an entertainment website, radio show/podcast in 2012. He has served as the director of the Rosebud Film Festival since 2012, and recently launched the DC Black Film Festival in 2016. He is also a member of the Washington DC Area Film Critics Association, North Carolina Film Critics Association and African American Film Critics Association.

  • Clients

    As a boutique firm focused on film and film events we want to go the extra mile to ensure our clients success because we believe in their mission!

    Corridor Four

    Find out more about the film!

    Off The Record

    Find out more about the film!


    Find out more about the film!

    See You Yesterday

    We served the short, you can now see the feature on Netflix!

    Rosebud Film Festival

    Find out more about the festival!

    DC Black Film Festival

    Find out more about the festival!

    Reel Independent Film Extravaganza

    Find out more about the festival!

    Vertigo Charitable Foundation

  • Online PR Course

    Take your film to the next level at an affordable cost! Get inside knowledge on how to build your film's public engagement and marketing from pre-production to post with Kevin Sampson. Click the button below for more details.

  • Army Of One:

    PR & Marketing For The Indie Filmmaker

    Army of One: PR & Marketing for The Indie Filmmaker takes readers through best practices in setting up your film to engage the public and market it from pre-production to post. Based on years of experience, filmmaker, film critic, film publicist, and festival director Kevin Sampson offers advice that you can immediately implement in your film’s PR and marketing campaign.

  • Contact Us

    Does the shoe fit? Let's find out! Let us know about your production and how we can help!

  • Social Feed

    Check out our latest updates!

  • Listen to the Picture Lock podcast with Kevin Sampson by clicking here or subscribe in iTunes below! The show covers new releases, classic films, and interviews with both studio and indie filmmakers, actors, actresses, and everyone in between.